Social Media Scammers Used Deepfakes of Taylor Swift and Several Other Celebrities in Fraudulent Le Creuset Cookware Giveaways
December 26, 2023
Scammers reportedly made deepfakes of Taylor Swift, Selena Gomez, Joanna Gaines, Lainey Wilson, Ree Drummond, Oprah, Jennifer Lopez, Trisha Yearwood, Martha Stewart, and Blake Shelton promoting a Le Creuset giveaway. These AI-generated ads, appearing on Meta and TikTok, falsely claimed users could receive free cookware by paying a small shipping fee. Victims were unknowingly enrolled in a costly monthly subscription.
- Alleged deployer
- unknown-scammers
- Alleged developer
- unknown-deepfake-technology-developers
- Alleged harmed parties
- trisha-yearwood, taylor-swift, selena-gomez, ree-drummond, oprah, martha-stewart, le-creuset, lainey-wilson, joanna-gaines, jennifer-lopez, general-public, fans, blake-shelton
Source
Data from the AI Incident Database (AIID). Cite this incident: https://incidentdatabase.ai/cite/626
Data source
Incident data is from the AI Incident Database (AIID).
When citing the database as a whole, please use:
McGregor, S. (2021) Preventing Repeated Real World AI Failures by Cataloging Incidents: The AI Incident Database. In Proceedings of the Thirty-Third Annual Conference on Innovative Applications of Artificial Intelligence (IAAI-21). Virtual Conference.
Pre-print on arXiv · Database snapshots & citation guide
We use weekly snapshots of the AIID for stable reference. For the official suggested citation of a specific incident, use the “Cite this incident” link on each incident page.