Facebook’s Political Ad Detection Reportedly Showed High and Geographically Uneven Error Rates

July 1, 2020

Facebook's political ad detection performance, unveiled by researchers, is reportedly imprecise and exhibits geographical disparities in errors. The system lacks the accuracy required to safeguard against systematic violations of political advertising policies and ensure trustworthy AI governance.

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MEASURE 2.6 — similarity 0.633, rank 1. TAIM detail and related incidents →
MEASURE 4.2 — similarity 0.627, rank 2. TAIM detail and related incidents →
MEASURE 2.10 — similarity 0.625, rank 3. TAIM detail and related incidents →

Alleged deployer: facebook
Alleged developer: facebook
Alleged harmed parties: facebook-users

Source

Data from the AI Incident Database (AIID). Cite this incident: https://incidentdatabase.ai/cite/213

Data source

Incident data is from the AI Incident Database (AIID).

When citing the database as a whole, please use:

McGregor, S. (2021) Preventing Repeated Real World AI Failures by Cataloging Incidents: The AI Incident Database. In Proceedings of the Thirty-Third Annual Conference on Innovative Applications of Artificial Intelligence (IAAI-21). Virtual Conference.

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