Fraudsters Use Deepfake Video of Tim Cook to Promote Apple Crypto Scam on YouTube

September 7, 2022

Fraudsters manipulated an old interview with Apple CEO Tim Cook, utilizing AI or video editing, to advertise a false crypto event on YouTube. The deceptive video, which falsely claimed endorsement from Cook for a new cryptocurrency scheme, amassed tens of thousands of viewers before being taken down for violating YouTube's terms of service.

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Matched TAIM controls

Suggested mapping from embedding similarity (not a formal assessment). Browse all TAIM controls

GOVERN 2.2 — similarity 0.584, rank 1. TAIM detail and related incidents →
MAP 1.6 — similarity 0.583, rank 2. TAIM detail and related incidents →
MANAGE 4.3 — similarity 0.580, rank 3. TAIM detail and related incidents →

Alleged deployer: unknown-deepfake-creators, unknown-scammers
Alleged developer: unknown-deepfake-technology-developers
Alleged harmed parties: tim-cook, apple, youtube-viewers, cryptocurrency-investors, general-public

Source

Data from the AI Incident Database (AIID). Cite this incident: https://incidentdatabase.ai/cite/786

Data source

Incident data is from the AI Incident Database (AIID).

When citing the database as a whole, please use:

McGregor, S. (2021) Preventing Repeated Real World AI Failures by Cataloging Incidents: The AI Incident Database. In Proceedings of the Thirty-Third Annual Conference on Innovative Applications of Artificial Intelligence (IAAI-21). Virtual Conference.

Pre-print on arXiv · Database snapshots & citation guide

We use weekly snapshots of the AIID for stable reference. For the official suggested citation of a specific incident, use the “Cite this incident” link on each incident page.