Harvard Professor Highlights Bias in Online Advertisement Delivery

Professor Safiya Noble from the University of California, Los Angeles (UCLA) recently revealed the alarming presence of racial and gender biases within online advertising systems. In her research presented at the 2021 Web Conference, she discussed how these algorithms, primarily designed to deliver personalized ads, can lead to harmful consequences, such as amplifying racism.

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McGregor, S. (2021) Preventing Repeated Real World AI Failures by Cataloging Incidents: The AI Incident Database. In Proceedings of the Thirty-Third Annual Conference on Innovative Applications of Artificial Intelligence (IAAI-21). Virtual Conference.

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