HISPI Project Cerebellum HISPI PROJECT CEREBELLUM

Shilpa Shetty Alleges AI-Enabled Impersonation and Misuse of Likeness in Mumbai High Court Filing

November 27, 2025

In November 2025, actor Shilpa Shetty filed a petition in the Bombay High Court in Mumbai, alleging unauthorized use of her identity in deepfakes and manipulated media generated by artificial intelligence. The court issued interim orders directing the removal of such content and restraining further dissemination. Shetty contends that these materials infringe on her privacy and personality rights, and she seeks measures to prevent and remove misleading, non-consensual depictions. This incident underscores the need for responsible AI governance, trustworthy AI practices, and safe and secure AI use—key aspects addressed by Project Cerebellum, an initiative dedicated to harm prevention in AI. For those interested in shaping the future of AI to promote its safe and ethical application, JOIN US. This case also maps to the HISPI Project Cerebellum TAIM (Govern) function, demonstrating how such incidents can be addressed through proper AI incident management.

Matched TAIM controls

Suggested mapping from embedding similarity (not a formal assessment). Browse all TAIM controls

Alleged deployer
unknown-malicious-actors, unknown-scammers, unknown-scammers-impersonating-shilpa-shetty, unknown-content-creators
Alleged developer
unknown-deepfake-technology-developers, unknown-voice-cloning-technology-developers, unknown-generative-ai-developers, unknown-image-generator-developers
Alleged harmed parties
shilpa-shetty, epistemic-integrity, general-public, general-public-of-india, fans-of-shilpa-shetty

Source

Data from the AI Incident Database (AIID). Cite this incident: https://incidentdatabase.ai/cite/1321

Data source

Incident data is from the AI Incident Database (AIID).

When citing the database as a whole, please use:

McGregor, S. (2021) Preventing Repeated Real World AI Failures by Cataloging Incidents: The AI Incident Database. In Proceedings of the Thirty-Third Annual Conference on Innovative Applications of Artificial Intelligence (IAAI-21). Virtual Conference.

Pre-print on arXiv · Database snapshots & citation guide

We use weekly snapshots of the AIID for stable reference. For the official suggested citation of a specific incident, use the “Cite this incident” link on each incident page.