Tinder's Personalized Pricing Algorithm Found to Offer Higher Prices for Older Users

March 1, 2015

Tinder's personalized pricing strategy, according to Consumers International, may take age into account, potentially infringing on age-based anti-discrimination laws. This pricing practice could raise concerns about trustworthy AI and the need for responsible AI governance. For more information on how Project Cerebellum is working towards safer and secure AI practices, visit JOIN US. Additionally, this incident may be an example of the HISPI Project Cerebellum TAIM's Manage function, as it highlights the importance of monitoring and addressing age-related biases in AI systems.

Matched TAIM controls

Suggested mapping from embedding similarity (not a formal assessment). Browse all TAIM controls

Alleged deployer
tinder
Alleged developer
tinder
Alleged harmed parties
tinder-users-over-30-years-old

Source

Data from the AI Incident Database (AIID). Cite this incident: https://incidentdatabase.ai/cite/206

Data source

Incident data is from the AI Incident Database (AIID).

When citing the database as a whole, please use:

McGregor, S. (2021) Preventing Repeated Real World AI Failures by Cataloging Incidents: The AI Incident Database. In Proceedings of the Thirty-Third Annual Conference on Innovative Applications of Artificial Intelligence (IAAI-21). Virtual Conference.

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